What does this indicator measure?
This indicator intends to report the number of patrons that are estimated to attend various local arts festivals within the counties in the Dallas Primary Metropolitan Statistical Area (PMSA).
Why is this indicator important?
This indicator is important because the extent of attendance of local arts festivals is an indicator of public interest and support for the arts.
How are we doing?
The following list of organizations is a representative sample of local arts festivals in the Dallas region. This list does not represent a comprehensive listing of all local art festivals.
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Arts Fest
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Deep Ellum Arts Festival
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City of Irving/Las Colinas July 4th Celebration
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Dallas Festival of Arts and Jazz
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Dallas Blues Festival
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Dallas Video Festival
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Vistas Film Festival
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Kennedy Center Imagination Celebration (KCIC)
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Chipotle Concert for the Arts
According to event statistics released by MEI Festivals, the average attendance for the Deep Ellum Arts festival is approximately 100,000, and the average attendance for large-scale music festivals (e.g., the Dallas Festival of Arts and Jazz) range from 40,000 and 60,000. Festivals for more specialized arts events (e.g., the Vistas Film Festival) host between 2,000 and 5,000 patrons.
No comprehensive listing of local festivals in the Dallas region, with attendance statistics, has been found. However, Dallas' increasing diversity suggests that the publication and distribution of a Dallas area festival guide would be a catalyst to strengthen awareness and participation in this growing multicultural region.